Many beaches have been forced to close or post hazard warnings due to toxic run-off from new development flooding into coastal waters. In an attempt to keep all of the nation’s coastlines “barefoot friendly,” Barefoot Wine is teaming up with the Surfrider Foundation to “rescue, renew, and restore” 25 beaches this summer, using volunteers from the affected vicinities. The winery also plans to donate $5,000 to each of four Surfrider Foundation campaigns aimed at preserving beaches nationwide; one of these campaigns is the one that aims to protect the irreplaceable Gaviota Coastline from being developed.
The Gaviota Coast, a rare undeveloped Southern California coastline, faces an increasing threat of urban and residential development. If these projects proceed, environmentalists argue, the result may be dramatic loss of native biodiversity, and a general decline in the health of its ecosystems.
Visitors to the Barefoot Wine Web site have the opportunity to cast their vote daily for one of the four Surfrider projects they wish to receive an additional $5,000.
Everyone is encouraged to vote daily through Saturday, August 15. On that day, the Beach Rescue Project will host a beach cleanup, starting at Leadbetter Beach at 10 a.m. The organization plans to reward participants with a celebration from 5 8 p.m. at The Endless Summer Bar and Cafe, where live music, food, and Barefoot Wine will be featured. To reserve a spot at the celebration, participants must RSVP on the Barefoot Wine Web site before the event date. Volunteers are asked to dress in the proper protective clothing and bring sunscreen and water, just in case organizers are unable to supply everyone.


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Wow. This is the easiest and cheapest way to help save the Gaviota Coast I've seen in a long time. don't have to spend a penny or go to any meetings just vote every day, tell all your friends to vote every day and Surfrider might get an additional $5000 to help save our coast. Hat's off to Surfrider, Barefoot Wines ( buy lots and eat drink and be merry) and of course thanks to Ariel Salem and the whole Indie staff for always supporting our environment! Don't forget to also check out www.sbsurfrider.org, www.savenaples.org and www.gaviotaaction.org
Noletaman (anonymous profile)
July 25, 2009 at 10:03 a.m. (Suggest removal)
Suggest that this article be posted daily through August 15 so that those interested can follow the link to cast a vote for Gaviota.
Also suggest that we all show support and appreciation by purchasing Barefoot Wine.
winddancer1562 (anonymous profile)
July 26, 2009 at 10:22 a.m. (Suggest removal)
Drink Barefoot naked I say!! Keep voting, Gaviota is pulling ahead but this will be a close race as the end approaches.
Noletaman (anonymous profile)
July 27, 2009 at 7:54 a.m. (Suggest removal)
Yes, please keep voting - the Florida initiative was gaining on us...we are now pulling ahead, but everyone needs to keep making a concerted effort to vote once a day for the additional $5000!!!
nonni (anonymous profile)
July 27, 2009 at 8:33 a.m. (Suggest removal)
For those of you who haven't heard the Santa Barbara Chapter won!! Many thanks to the great folks at Barefoot Wines. $25,000 to 4 different Surfrider chapters including $10,000 to our local chapter is pretty generous. If more companies would be like that we'd solve a lot of problems. Hats of to Barefoot Wines.....and shoes too i guess.
Noletaman (anonymous profile)
August 26, 2009 at 3:30 p.m. (Suggest removal)