As we continue to endure tough economic times, many of us turn to fast food and cheap grocery store options in order to feed ourselves without depleting our wallets. Fresh the Movie shows how these choices are unwise, unhealthy, and unsustainable. However, instead of focusing on this bleak reality, the film highlights examples of sustainable and natural farming, offering hope and an avenue for moving away from shortsighted industrialized farming techniques.
Sustainable farmers Russ Kremer, Joel Salatin (also featured in Food, Inc.), and Will Allen (growingpower.org) advocate for organic and localized agriculture as an alternative to the highly efficient, and grossly expedient, methods of industrial agriculture. The film praises Salatin’s method of farming various animals and plants on the same land, which is self-sustaining and modeled after a natural pattern of grazing and movement. As Salatin says, “Part of our duty as stewards of the earth is to respect the design of nature.” Although somewhat proverbial in nature, the axiom works for Salatin his acreage is being utilized and his customers couldn’t be happier.
In contrast, the natural design that Salatin follows is corrupted and fractured by industrial farming techniques. While Salatin’s cycle of dependence and utility incorporates livestock and agriculture, industrial farming prescribes one product per facility to yield the highest amount of product. “We took the solution plants and animals working together and we divided it neatly into two problems,” explains author Michael Pollan.