Deckers Named One of the ‘Best Places to Work’

Goleta Company Makes Outside Magazine’s Annual List for Third Time

Goleta-based Deckers Outdoor Corp. has been named to Outside magazine’s fourth annual “Best Places to Work” list for the third time.

“Being named a best place to work for the third year in a row is a great honor,” said Angel Martinez, Deckers’ chief executive and chairman of its board. “Because our employees are the ones who determine the outcome of the survey, we know we’re heading in the right direction to ensure their satisfaction.”

The list was compiled by the Outdoor Industry Association and Best Companies Group. The selection process began with an effort that identified a range of nonprofit and for-profit U.S. organizations with at least 15 employees.

Companies were sent confidential employee-satisfaction surveys and employer-questionnaires to collect information about benefits, compensation, policies, job satisfaction, environmental initiatives, and community outreach programs.

Results were analyzed by Best Companies Group experts, who selected the 50 companies that strive to enhance their employees’ enjoyment of active endeavors and environmental and social involvement.

“These 50 companies are successful precisely because they support a proper work-life balance,” said Michael Roberts, executive editor of Outside. “Happy workers that feel part of an active community are guaranteed to be more engaged and productive.”

Company officials said Deckers’ culture encourages creativity “in an environment that feels more like family than work, the doors are always open for all employees to explore opportunities to learn and grow through the employee engagement and learning program.”

Deckers provides services that help to free employees from running errands after work or during their lunch break including car washes, dry cleaning, massage therapy, a fresh produce truck, a mobile frozen yogurt food truck and a Starbucks coffee service to promote the use of reusable mugs.

The company also provides a fleet of bikes and stand-up paddleboards to employees for a quick trip to the beach, which is less than a mile away.

The South Coast Biz Blog is a roundup of the latest business news in the Santa Barbara area and is written by Ray Estrada, who has covered business in the region for numerous publications over the past couple decades. See more at and

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