Pumpflix, Laurel Beckman, and the Department of Art at the University of California Santa Barbara, are pleased to present a unique collaboration in programming artist video content over dozens of pump-top displays at 10 gas stations in Santa Barbara County. Twenty short videos, created by UCSB affiliated artists especially for the occasion, will play in rotation amongst ads, news, weather reports, and community service posts. Streaming over the Pumpflix digital video network to an estimated audience of 200,000 viewers a month*, an artist video will screen every four minutes at each location.
Featured artists: Yumi Kinoshita, Kathryn K. McCarthy, Lauren Norby, Tim Brown, Alejandro Casazi, Elizabeth Folk, Masha Lifshin, Nathan Hayden, Laurel Beckman, Hannah Rose Vainstein, Nicholas Loewen, Van Tran, Luke DePass, and Karen Spector.
When: July 18th – August 17th
Where: Pumpflix gas station locations:
76 Station - State & La Cumbre
Seaside Shell - Carrillo & Chapala
Turnpike Shell - Highway 101 & Turnpike
Hollister Fuel Depot - Hollister & Rutherford St.
Winchester Unocal 76 - Highway 101 & Winchester Canyon Road
Fairview Unocal 76 - Highway 101 & Fairview
Turnpike Fuel Depot - Calle Real & Turnpike
Coast Village Chevron - Coast Village Rd & Butterfly Lane
Mesa Fuel Depot - Cliff Drive & Meigs Rd.
Walnut Shell - Hollister & Walnut Lane
*Based on a national average of 500 vehicles per day and 1.85 passengers per vehicle; information from the National Association of Convenience Stores.
See the project’s Vimeo album at: http://vimeo.com/album/1645880