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PRESS RELEASE / ANNOUNCEMENTS Monday, July 30, 2012

Santa Barbara Launches New Website

The Santa Barbara Conference & Visitors Bureau and Film Commission (SBCVB&FC) is offering visitors and locals alike a new Santa Barbara mobile experience with their recently revamped mobile website - view it here on a mobile device.


With this enhanced mobile website, the SBCVB&FC is looking to further inspire interest in Santa Barbara and deliver a more useful, relevant and interactive tool for pre-planning or while visiting The American Riviera®.

The new mobile website not only offers improved design, both visually and interactively, but now also provides a variety of practical tools to assist users pre, during and post visit. Accommodations listings make it exceedingly simple to view and book hotels. Location detection delivers real time information directly to the mobile device and helps navigate experiences, attractions, restaurants and more, while the events calendar keeps users informed of local happenings. The mobile website features a dedicated page to cultural tourism with Culture 101, highlighting activities based on cultural interest. Photo and video galleries will inspire adventurous ideas, while social connections make it possible to share, in real time, memories from your own trip! Furthermore, touch navigation, click to call options, and map function make for ease of use while on the go.

The enhancements to the mobile website are not only beneficial for consumers, but also for those in the tourism industry. The mobile website’s social connections drive engagement pre, during and post visit, while the category listings with expanded functionality will encourage referrals to hospitality businesses. Additionally, the new website offers mobile advertising opportunities.

With the launch of their new mobile website, the Santa Barbara Conference & Visitors Bureau and Film Commission is enhancing the Santa Barbara tourism experience, and making it more accessible for all. For more information about the Santa Barbara Conference & Visitors Bureau and Film Commission, please visit SantaBarbaraCA.com.

Visitor Information

Santa Barbara is located just 92 miles north of Los Angeles and 332 miles south of San Francisco, on the Pacific coastline. Visitors can arrive via scenic Highway 101, Amtrak train or Greyhound bus or by flying into Santa Barbara Municipal Airport or Los Angeles International Airport. For travel and accommodation information and to request a free copy of the official Santa Barbara Visitors Magazine, contact the Santa Barbara Conference & Visitors Bureau and Film Commission at 800.676.1266, 805.966.9222, tourism@santabarbaraca.com or SantaBarbaraCA.com. Visitor information is also available at the Visitor Center, 1 Garden Street (at Cabrillo Boulevard).

Media Information

Stay informed about Santa Barbara news with our Media Center, press releases and blog, TheSBPost.com. Just getting to know Santa Barbara? The Media Field Guide is a great place to start. Planning a research visit? Use the Press Trip Request form to get the process started. Follow us on Facebook and Twitter for daily updates, and download our new app Next Santa Barbara for on-the-go information about dining, wine, accommodations, events, attractions and more.

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