PRESS RELEASE / ANNOUNCEMENTS Wednesday, November 26, 2014

61st Annual Milpas Holiday Parade Grand Marshal Is Rick Feldman

The Milpas Community Association (MCA) is delighted to announce that the Grand Marshal for the 61st annual parade is Rick Feldman of the EyeGlass Factory. Feldman was a founding member of the Milpas Community Association, and is a larger-than-life personality. Feldman conceived and produces Kids Day – an annual event that gives free eye exams, eyeglasses, health screenings and more to kids from all over the region at the EyeGlass Factory on Milpas St.

“It’s a huge gift to our community’s children – Feldman is just all heart. He’s perfect for our parade Grand Marshal!” says MCA President Alan Bleecker.

This year marks the 20th anniversary of Kids Day at the EyeGlass Factory. Feldman long ago realized that academic performance can be hampered by a child’s ability to see clearly. That was the genesis of Kids Day, and it’s evolved into a huge hit. The event starts at 9 AM, but crowds often start lining up at dawn. Feldman has expanded his vision over the years from providing eye care and glasses to additional health offerings like dental and health screening services, visits with Santa and a fire engine, and more.

The Milpas Holiday Parade turns 61 years old this year, revived in 2012 by the Milpas Community Association. The parade is focused heavily on children, featuring multiple youth and community groups in its procession. Because of his decades-long community gift of Kids Day, Feldman was a natural choice for Grand Marshal. “We celebrate kids in this community, and try to select a Grand Marshal that we feel symbolizes that commitment to youth and families here,” said Bea Molina, MCA Vice President. “Rick truly cares about our kids.”

The Milpas Holiday Parade rolls December 13th at 5:30 PM starting at Canon Perdido and Milpas. Parade entry forms can be found at Entry is free for schools, and low cost for non-profit organizations, as the Milpas Community Association wants as many children to participate in the parade as possible. The parade is a hit on Milpas, and merchants put out hot chocolate and cookies to welcome spectators.

Kids Day takes place on December 14th at 9 AM at the EyeGlass Factory on Milpas St. Over 500 kids are expected to come for free eye exams and health screenings.


Sharon Byrne
Executive Director, Milpas Community Association
Making the Milpas Community a place where everyone can live, work, play, go to school, and prosper.
(805) 636 0475

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