Green schools

Green schools

Racing for Green School Dollars

CiCi Parsons’ “Take Stock in the Future” Makes Fundraising Debut

A contingent of environmentally-minded businesses and business promoters will be making the scene at the Green California Schools Summit in Pasadena in early December. One of these is a brand spanking new, Santa Barbara-based enterprise focused on creative fundraising strategies for schools and charities - beyond candy bars and gift-wrapping paper.

Called Take Stock in the Future, it has been under development for some time by Montecito resident CiCi Parsons. Such details as what kinds of bribes students (and other do-gooders) can use to coax contributions from discriminating donors are still hush-hush, and the how-to instructions remain hush-hush until Take Stock makes its official debut at the summit in early December.

Most of the summit participants hope to get a piece of the action associated with the $100 million that voters allocated, with the passage of Proposition 1D, to fund energy efficient, healthy school facilities. Others who will be attending from Santa Barbara include Alissa Sears of the promotions company ChristieCommunications, as well as representatives from Green2Gold (a nonprofit specializing in the development and commercialization of sustainable enterprises) and from Santa Barbara Middle School.

Billed by Christie Communications as “the groundbreaking event that will focus on the strategies, technologies, and services that will ensure that … schools are models of sustainability,” the Green California Schools Summit takes place December 4-6 at the Pasadena Conference Center. Celebrity speakers include Bill Nye, the Science Guy; Laurie David, the Academy Award-winning producer of An Inconvenient Truth; and actor cum activist Ed Begley, Jr..

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