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PRESS RELEASE / ANNOUNCEMENTS Tuesday, April 23, 2013

Central Coast McDonald’s® expands Wholesome Breakfast Choices with new Egg White Delight McMuffin®

Customers can also flip their breakfast favorites by choosing freshly grilled 100% egg whites & white cheddar on any egg and cheese breakfast sandwich.


Today, customers in Central Coast can now enjoy the wholesome new Egg White Delight McMuffin at McDonald’s. Egg White Delight McMuffin is prepared with freshly grilled 100% egg whites, extra lean Canadian bacon and white cheddar* served on a new muffin. Freshly grilled egg whites and white cheddar are also be available on any existing egg and cheese breakfast sandwiches and platters, providing customers a new way to enjoy their breakfast favorites.

The introduction of Egg White Delight McMuffin supports McDonald’s “Commitments to Offer Improved Nutrition Choices,” announced in 2011. The new muffin delivers 8 grams of whole grain and the Canadian bacon delivers quality protein, helping customers incorporate foods from some of the USDA’s MyPlate recommended food groups. At 250 calories, the Egg White Delight McMuffin is McDonald’s newest wholesome breakfast choice under 300 calories in addition to Egg McMuffin, Fruit & Maple Oatmeal and Fruit N’ Yogurt Parfait.

“Since my dad invented the Egg McMuffin more than 40 years ago, customers have come to know and love McDonald’s breakfast sandwiches for their great taste,” said David Peterson, Owner Operator of six Santa Barbara McDonald’s restaurants. “It was important to us to deliver that same great taste with the new Egg White Delight McMuffin and egg white breakfast sandwiches. That’s why our egg whites are freshly grilled in our restaurants and paired with white cheddar for the perfect flavor combination.”

McDonald’s breakfast sandwiches available with egg whites includes, Egg McMuffin, Sausage McMuffin with Egg, Bacon, Egg & Cheese Biscuit, Sausage Biscuit with Egg, Bacon, Egg & Cheese McGriddles, Sausage, Egg & Cheese McGriddles and Bacon, Egg & Cheese Bagel. Freshly grilled egg whites are also available for substitution on McDonald’s breakfast platters.

Central Coast residents will have the opportunity to sample the new Egg White Delight McMuffin for free May 2 – 4 (one sample per person, per visit, during breakfast hours only).

For nutrition and ingredient information and additional details about egg whites on breakfast sandwiches and platters, as well as McDonald’s full line of national menu choices, visit ttp://www.McDonalds.com.

About McDonald’s of Central Coast

The 28 Central Coast McDonald’s restaurants are locally owned and operated by members of the communities in which they serve. As proud residents of California’s Central Coast, McDonald’s Owner-Operators believe that being part of a community means giving back by supporting local events and charities, as well as a commitment to sustainable measures to preserve our planet. For more information regarding Central Coast McDonald’s, please follow them on Twitter @CentralCoastMcD.

About McDonald’s

McDonald’s USA, LLC, serves a variety of menu options made from quality ingredients to more than 26 million customers every day. Nearly 89 percent of McDonald’s 14,000 U.S. restaurants are independently owned and operated by businessmen and women. Customers can now log online for free at approximately 11,500 participating Wi-Fi enabled McDonald’s U.S. restaurants. For more information, visit http://www.mcdonalds.com, or follow us on Twitter @McDonalds and Facebook for updates on our business, promotions and products.

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