Meant as a stylish and affordable way to raise funds to help fulfill final dreams, the new campaign is led by sponsor/designer, Annabel Martin, 21, a student at the University of Arizona in Tucson. Her custom design bracelet features a saddle-brown leather wrap with a turquoise-hued bead and signature wishbone charm – a symbol of fulfilled final wishes.
The bracelet’s message is: DREAM FOR 21. Turning dreams into realities. Because everyone has a dream. Dream Big. Dream On. DREAM FOR 21. Dream Foundation. Bracelets can be purchased online at www.dreamfoundation.org for only $21, the full value of which goes directly to dreams.
“The early years in our lives are meant to be celebrated and treasured with family and close friends,” Martin says. “As I continue with my education and prepare for a future career, I know there are many people who do not get that privilege – their lives cut short by incurable illness. For those who are living day by day, DREAM FOR 21 can make a difference.”
Martin’s goal is to raise enough funds to support 21 final dreams at the donation equivalent of $21,000. The low price point is meant to attract young people looking for an accessible yet meaningful way to give back.
The concept for DREAM FOR 21 was initially created in 2011 by 20-year-old Austin Spivey, who honored the loss of a friend by campaigning for dreams through the sale of a custom double wrap navy leather bracelet featuring a gold color wing charm and said campaign messaging. In the end, she exceeded her $21,000 goal – bringing in more than $36,000 for Dream Foundation.
Spivey envisioned DREAM FOR 21 as a continuing effort to be led by other community-minded young people – like Martin – looking to commemorate their 21st birthdays and adulthood in a meaningful way.
“We are so impressed with young people like Annabel and Austin, who are marking the milestone of graduation and adulthood with an effort toward giving back,” said Dream Foundation representative, Erinn Lynch. “These women show us philanthropy can be fun – and you don’t have to give a lot to make a big impact. We always say, ‘compassion is always in fashion’ and, indeed, everyone who supports this campaign by wearing Annabel’s design will be stylin’ in more ways than one.”
About Dream Foundation
The mission of Dream Foundation is to enhance the quality of life for individuals and their families facing a life-threatening illness by fulfilling a heart’s final wish. The first and largest national wish-granting organization for adults, Dream Foundation enhances the quality of life for individuals and their families battling life-threatening illness. Dream recipients are those individuals who have been given a year or less life expectancy. Dreams range from basic need items, like a working stove, to bedside reunions and meaningful experiences with children and loved ones.
Founded in 1994, Dream Foundation serves more than 2,500 dreams each year and relies on a network of volunteers, sponsors and individual donors.
For more information, visit dreamfoundation.org or call (805) 564-2131.