The ADDY® Award Gala on March 13 honored Cool Hand Look with two awards for creative excellence in the art of advertising, including a Bronze ADDY® Award for the web series “Rontourage: On Tour with Ron White” and a Bronze ADDY® Award for an Integrated Campaign for the launch of local mobile veterinary hospital, Rolling Pet Vet.

“In 2012, we launched the Cool Hand Look agency and it was a great year for us and our clients,” Cool Hand Look Owner Luke Archer said. “We strive to go the extra mile for our clients, and push the envelope creatively. We entered two projects and came home with two awards. 2012 was our first year of business, so this honor was especially sweet for us.”

The Coastal California ADDYs is an opportunity for local entrants to vie for recognition as the very best in their markets. A panel of judges evaluated and scored all creative dimensions of every entry, and then selected the most creative entries.

The two projects that brought home awards for the local agency, can viewed at and at

For more information, or to see samples of other creative campaigns and materials created by Cool Hand Look, visit

About Cool Hand Look:

Cool Hand Look is a full-service creative agency in Santa Barbara, California. Cool Hand Look specializes in brand development and content creation. The Agency’s philosophy is to produce cost-effect winning marketing campaigns which achieve our clients objectives, and exceeds their expectations.

About the ADDYs:

Conducted annually by the American Advertising Federation, the local Coastal California ADDY® Awards are presented by AAF-Santa Barbara. This local competition is first of a three-tier, national competition and the first step to winning a national ADDY® Award.


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