Helene Lane
Paul Wellman

One of Helene Laine’s most useful possessions is her Public bicycle, which she rides for daily exercise and transportation to her advertising design desk at The Indy. The Copenhagen native grew up pedaling everywhere. Her solution to the recent bicycle-path debate is to park cars away from the curb on wide roads to form a safe bicycle lane. “All you have to worry about is doors,” she said, “which you can watch out for, not like cars moving behind you.” Double-wide sidewalks with a dedicated bicycle lane is her favorite for safety, she said, but probably too expensive. Practical simplicity marks her favorite design styles, too: minimalism, subtle colors, and clean lines.


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