A new free daily newspaper is due to hit the streets of Santa
Barbara this week. Publisher and editor Jeramy Gordon was formerly
the managing editor for a chain of six free dailies in the Bay
Area, with the 10-year-old Palo Alto Daily News being the flagship
paper. Gordon started managing the Palo Alto paper in 2001 while
still attending Menlo College in Atherton. In 2005, Knight-Ridder
bought the independent chain – circulation 55,000 – and sold it to
McClatchy News on Monday. Gordon said he is the principal owner of
the forthcoming Santa Barbara Daily Sound with a few out-of-town
investors who are “friends and family.” He has hired one reporter
and an advertising sales staff.


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