SANTA BARBARA, CA – 4/1/2014 – Santa Barbara business owners will have a unique opportunity to hear from a local search marketing expert Taylor Reaume, at the 2nd Annual Santa Barbara Business Expo (SBBE). The event will be held from 8 a.m. to 2 p.m. Saturday at Fess Parker’s DoubleTree Resort, 633 E. Cabrillo Blvd.

Santa Barbara Business Expo brings together the brightest local business minds. Attendees will learn about the latest marketing trends, business tools, emerging web technologies and best practices in business. Speakers will provide valuable, practical insight about efficiency, purpose and direction.

Local marketing strategist Taylor Reaume is wearing several hats this year as the expo’s website designer, social media director and speaker.

“Attendees will benefit by expanding their network, and learning valuable tips to grow a business. I will be discussing how to rank your web site on Google, which is largely a matter of adding value to those around you. There are many ways to add value to those around you. For example, business owners can create educational top 10 list articles, sharing remarkable statistics and time-saving resources, and connecting their audience with trusted partners,” said Reaume.

Taylor’s presentation at the Santa Barbara Business Expo 2014 will be from 9am-9:30am, and will stress the importance of being a helpful resource on the web. Taylor explains that adding value to people will naturally increase the numbers of hyperlinks, or ‘votes,’ for the business owner’s web site. If the business owner can successfully increase the number of hyperlinks pointing into their website each month, they will see a direct correlation with the increase in their search engine rankings.

As the founder of Santa Barbara based web marketing company, Search Engine Pros, Taylor and his team help business owners navigate the rocky terrain of online marketing, and communicate their unique strengths to a narrow and researched target audience.

“The R.O.I. is much higher when web marketing activities are synchronized and deployed consistently over a period of six months. We keep our clients “top of mind” every month with a professional web presence, which includes high touch email newsletters, SEO enhanced press releases, educational blog posts and entertaining social media status updates on Facebook, Linkedin and Twitter,” said Reaume.

Reaume encourages business owners to stop by his booth at Santa Barbara Business Expo this Saturday April 5th, from 8am-2pm, and book a lunch date by connecting on his personal Facebook page or calling (800)605-4988. You can follow Taylor’s blog, Google+ and get helpful SEO Tips from his Facebook Fan Page.

Admission fees (general admission and students) are $10 per person, and include access to all exhibits, author showcases and the art show. VIP Seminar tickets are $125 per person, or $195 for two. VIP access includes all areas available to general admission ticket-holders, plus entry into the exclusive stage area, which includes keynote speakers, workshop style presentations, refreshments and a VIP gift bag.

Raffle tickets will be sold to benefit Hope Refuge, whose vision is to provide a refuge for American girls rescued out of the sex traffic industry in California. The Goleta-based organization is raising funds to acquire a facility to set up a home. All proceeds from the raffle will be donated to Hope Refuge, and additional donations can be made at the expo.

This Expo should be on the list of must-attend April events because it offers the opportunity to build brand name recognition, increase new market penetration, introduce new products or services, and perform market research. Local businesses interested in sponsoring or exhibiting can email Sandy Goe at or call 805-452-3632.

About the Santa Barbara Business Expo: Santa Barbara Business Network Expo is an interactive Business Convention, designed to help attendees bootstrap their business and make money. It is an opportunity for smaller businesses to gain valuable exposure in Santa Barbara, and for larger businesses to progress further through enriching their public relations. Visit the website and Facebook page or call 805-452-3632 for more information.


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