JZPR Welcomes New Account Director Sydney Gardner

Santa Barbara, CA. May 13, 2014 – JZPR is very pleased to announce that Sydney Gardner has joined the firm as Account Director. With over 15 years of experience in media and public relations, Sydney brings an extensive background in corporate communications and brand building to the JZPR team. JZPR continues to rise in stature as one of the leading public relations agencies in the Santa Barbara area specializing in lifestyle, hospitality, entertainment, professional services, and nonprofit industries.

“I am thrilled to have Sydney join our growing team here at JZPR.” shared Jennifer Zacharias, President of JZPR. “Sydney brings extensive experience in public relations and communications on both a local and national scale that will greatly enhance and expand JZPR’s client services and offerings.”

As Account Director, Sydney will work with clients across all channels and will be responsible for overseeing and developing strategic media campaigns for clients in print, broadcast, and online media outlets. During her successful career in public relations, Sydney has worked for major global companies securing exposure across all media channels including MSNBC, TODAY, MTV, Wall Street Journal, Time, Fortune, New York Times, Los Angeles Times, Inc 500, Vogue, Vanity Fair, and Travel + Leisure to name a few. In addition, Sydney has worked closely with securing strategic product placement in all arenas as well as leading the helm of special events and promotions.

Prior to joining JZPR, Sydney was previously the proprietor of Limelight, a boutique public relations firm specializing in fashion, retail, online marketing, travel, and health/wellness industries. Prior to that role, she was the Senior Director of Public Relations for Global Brand Marketing Inc. (GBMI), a multi-branded fashion footwear company where she oversaw PR for licensed footwear brands Diesel, Nautica, 7 for all Mankind, and Sean John to name a few. Sydney’s career has also included public relations roles at ValueClick, Commission Junction, Rogers & Cowan, and Creative Artists Agency (CAA).

About JZPR

JZPR is a full service public relations firm specializing in lifestyle, hospitality, entertainment, professional services, and nonprofit industries. JZPR offers clients unparalleled service, media contacts, story placements and strategic partnerships that deliver results. A snapshot of clients JZPR has worked with reveals some of the area’s leading lifestyle and corporate brands, as well as nonprofit organizations, including Belmond El Encanto, Bacara Resort & Spa, Canary Hotel, Wine Cask, Arlington Tavern, Santa Barbara Urban Wine Trail, Visit Santa Barbara, The Granada Theatre, Waxing Poetic, Montecito Bank & Trust, West Coast Asset Management, CALM, Visiting Nurse & Hospice Care, and the Dream Foundation to name a few. Their experience and long-standing relationships with Santa Barbara region tastemakers and community influencers have established us as one of the top public relations experts in the area. Follow us on Facebook or visit jzpr.com.


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